ATIF acquisition of GoldCoin Labs and its planned gold-token infrastructure.

ATIF Buys GoldCoin Labs in $20M Share Deal

Luke Wong
Luke Wong
Updated on 09/11/2026

ATIF takes full ownership of GoldCoin Labs as the developer works on Metra Gold, following an earlier decision to drop its proposed Metra Group acquisition.

Key Takeaways

  • ATIF completed its purchase of GoldCoin Labs on September 9, 2026, taking full ownership of the gold-token infrastructure developer.
  • The seller received 2,815,005 ATIF shares, valued at approximately $20 million under the acquisition agreement.

Details

ATIF Holdings said in a September 10 announcement that it had closed its acquisition of GoldCoin Labs, a British Virgin Islands company developing infrastructure for gold-backed digital assets.

The transaction used shares as consideration. The approximately $20 million valuation follows the agreement's five-trading-day volume-weighted average price mechanism. The seller's shares are covered by a 180-day lock-up beginning September 9, subject to the agreement's terms and exceptions.

GoldCoin is developing Metra Gold (GOLDM), according to ATIF's July 31 SEC filing. Each token is intended to represent one gram of fine gold with matching physical backing. The proposed business includes issuance, redemption, third-party gold custody, reserve verification and blockchain settlement.

Market Analysis

The deal narrows ATIF's earlier acquisition plan. Its proposed purchase of Metra Group ended when a nonbinding letter of intent expired on June 28. ATIF instead chose GoldCoin, an indirectly owned Metra Group business division, the July filing shows.

That gives ATIF ownership of the developer behind the planned gold-token system. Bringing its products to market still involves technology development, custody and reserve arrangements, and applicable regulatory requirements, according to the filing.

Note: This article is for news reporting purposes only and does not constitute investment advice.

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